This entry is an ode to the press release, your key to free publicity. Some call it a media release to include video and other digital media; others call it a news release. For most journalists and PR experts, “press release” is the search term of choice. So Many Opportunities for Free Publicity Press releases tell your story in your words, emphasize the points you want to share publicly, introduce your voice through colorful personal quotes, show off favorite testimonial quotes, provide the metadata to sell your book, instruct readers to take your desired action, and include your contact information so editors can get back to you for an interview. They live forever in the e-world when you post them on your website. Be sure to use any keywords that […]
Daily Archives: January 17, 2022
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