Daily Archives: September 6, 2021

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Want Expert and Celebrity Book Endorsements? Ask for Them

You can’t get expert and celebrity book endorsements – meaning the foreword and testimonial quotes – if you don’t ask the experts and celebrities. So ask them. In my last blog entry, I showed you how to locate the experts and celebrities whose book endorsements you want. Congratulations on finding the contact information. Now it’s time to ask them. Book Endorsements Start with Email If you have the email address, start there. With email, you create documentation for your records, as well as templates to revise and reuse often. Also, you’re a writer, so write. Unless you only have the phone number. Some people see phone calling as an intrusive way to approach a stranger so be extra polite and humble. Write down your opening script so you don’t stumble […]

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